What does EIRO mean?

EIRO comes from the Portuguese word ‘inteiro’ — meaning whole, and whole, pure and natural is the basis of EIRO Research’s formulation philosophy.

I am pleased to announce that I have joined Ty Tribble and Bo Short in this journey. It is not something I took likely, as I have been in the industry for 10 years now. The combination of corporate leadership and experience, field leadership, product, and compensation attracted me to EIRO Research. I will be sharing more of the story and my decision process shortly.